ASSET INC. NAMED 50 BEST FOR NINTH CONSECUTIVE YEAR & PLATINUM FOR THE LAST THREE YEARS

FOR IMMEDIATE RELEASE Tuesday, March 9th, 2010

Westin Harbour Castle, Toronto, Ontario, Canada

Toronto, ON March 9, 2010 – ASSET Inc. celebrated its ninth consecutive win and re-qualified as a Platinum Member status for the past 3 years at the Canada’s 50 Best Managed Companies gala in Toronto Monday, March 8, 2010.

Platinum Club membership is restricted to the elite corps of organizations who have been Best Managed companies for six consecutive years. This is the third year for ASSET Inc. to receive this award.

Platinum Club status is awarded in recognition of those outstanding companies who have sustained a standard of excellence and leadership in all areas of their business practices and have qualified in the award program for at least six consecutive years.

This prestigious award was presented to ASSET at a black-tie gala evening in Toronto on March 8th, 2010 where all Best Managed winners celebrated their success with their executive management teams and fellow honorees.  Entitled ‘It’s a World of Celebration’, the evening was hosted by two-time Olympic gold medalist Catriona Le May Doan.

Canada's 50 Best Managed Companies program was created in 1993 to recognize successful Canadian companies that have proven to be innovative, profitable and responsive to changing economic conditions.

The program profiles Canadian companies that have outstripped their competitors, created thousands of jobs, produced accelerated revenues and excelled in both domestic and foreign markets.  The National Post, Deloitte, CIBC and Queen's University sponsor the award. 

“Once again we are thrilled to be sharing the stage with the crème de la crème of Canadian companies,” said an ASSET Executive.

“What an honor this has been, to receive this award,” said  ASSET Chairman, John Regan “I’ve never been so proud of our staff then I am at this very moment. We have over 300 people working with us and I am really receiving this award on their behalf”

“A company is a mirror that reflects the good work of its employees and I am grateful to have some of the smartest, most innovative and dedicated people on our team.” Said Mery Grubisic, Director of Human Resources. “Our ability to retain and attract the most talented and committed employees in the industry is key to this expansion. Our recognition as one of Canada’s 50 best companies clearly plays a large role in this area.”

“This award is also a reflection of the loyalty of our customers and partners, who continue to recognize our expertise, passion and commitment - and challenge us daily to provide innovative solutions that add value to their businesses while allowing them to focus on their own unique core competencies. ”said John Regan, Chairman of ASSET.  “Our commitment to continuous improvement has paid off. We developed the tools and processes, and ‘did the heavy lifting’ so as our users wouldn’t have to. Almost two years ago we initiated our “We Love Trustees, Especially Online “campaign and everyday we have more trustees benefiting from increased efficiencies by sending notification electronically.  This simple change has reduced paper and effort in communications with creditors resulting in millions of dollars in savings.

About ASSET INC.
ASSET Inc. was founded in 1978. The company's services range from collection processes and supply chain management, to collection e-business engineering and consulting.  The company currently supplies various collection-processing technology and infrastructure services to all of Canada's 10 largest banks and financial institutions as well as to hundreds of financial institutions worldwide. ASSET's headquarters are located in Toronto, Canada.

For further information, visit http://www.asset.net.

About Canada's 50 Best Managed Companies Award
Established in 1993, Canada's 50 Best Managed Companies is the country's leading business awards program, recognizing excellence in Canadian-owned and managed companies with revenues over $50 million. Every year, hundreds of entrepreneurial companies compete for this designation in a rigorous and independent process that evaluates the calibre of their management abilities and practices. Program sponsors are Deloitte, CIBC, National Post, and Queen's School of Business.

For further information, visit

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